Masary has launched successfully its Mobile and Internet wallet to distribute e-services commercially for the first time in Egypt. It comes after its success in the Egyptian market through more than 600 POSs and merchants throughout Egypt.

 

"Masary's services will help the local market to develop many cost efficient electronic services, which will be reachable for the first time in Egypt and MENA, by a great population in the remote and rural areas" said Omar El Sanhoury, Masary's CEO.

 

He added "Some companies and large institutions used Masary service in its preliminary phase to serve their customers and personnel, they have achieved a great success, and the service exceeded 25 million pounds as sales volume ".

Masary is working hard to provide the most up-to-date and the simplest tools to help MSPs (Mega Service Providers) in Egypt, to gain benefits of the current growth of telecommunications and internet in Egypt to serve the interest of the Egyptian citizens.

 

Management team of Masary has a strong experience in mobile and internet Value-Added Services. They were the same team who developed the first mobile payment and electronic transfer service in Egypt and MENA in 2007 in cooperation with a mobile operator company and one of Egypt's banks.

 

Masary wallet services provide, for the time being, e-top up services real-time. The service can be done through a simple user interface device or through the web site

 

 

It enables merchants and owners of shops and kiosks to increase their services rendered to the public which will, consequently, enhance their income.

Masary new wallet enables Egyptian young men and women to launch their own business with a capital of 500 EGP or more without having to rent or own a shop.

 

Masary's services were developed by using the most internationally recognized programs, which are securely prepared for financial and accounting transactions and widely used in USA and Germany. All wallets transactions are performed through two data centers in Cairo, one of them acts as a backup to the other one to guarantee service availability 24/7 throughout the year.